Cardiff 101 Main Street’s Vision Statement: To provide attractive entrances into Cardiff-by-the-Sea, to secure a safe and healthy environment and to promote a walkable community that provides goods and services for local residents and visitors alike.

The Cardiff Main Street’s Board is an all volunteer organization made up of of Cardiff business owners, property owners and residents who combine their efforts to improve their community within the city of Encinitas.

In December of 2005 the Chamber general membership endorsed the Board’s recommendation to pursue California Main Street Certification. The program was established in 1985 as a means to help community organizations enhance the economic, social, cultural and environmental well-being of historic and traditional commercial districts.

This approach to commercial district revitalization is effective because it is comprehensive and community-driven. Merchants, property owners, and residents become partners and take action on a wide variety of community issues. Everyone benefits from an increased sense of pride and place, safer and cleaner neighborhoods, a variety of products and services, and community-oriented events.

The organization maintains the beautiful linear park, Carpentier Parkway, and donations to this park are always gladly accepted. The park is all-organic and water-wise and used daily by many.

Community support is critical in achieving our goals of enhancing our unique California beach town lifestyle and revitalizing the downtown area. Show your commitment to the future of Cardiff-by-the-Sea by becoming a member of Cardiff 101 Main Street. For more information call (760) 436-0431 or click here for more information about joining.