The Cardiff 101 Main Street's mission is to enhance the well­-being of our community and sustain Cardiff-­by-­the­ Sea as a desirable place to live, work, shop and play. Cardiff 101 works with local residents, businesses and government to promote Cardiff's economic vitality, historic preservation, beautification and safety.

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Cardiff-by-the-Sea is a classic southern California beach town that boasts a moderate climate, breathtaking views, two miles of Pacific coastline, a 900-acre ecological reserve, world-class surfing and caring residents who take pride in their community.

Locals and tourists alike enjoy this charming, beautiful, friendly beach town with quaint shops, delicious cuisine, an arts community, yoga studios, ocean sports, parks, a walkable downtown area complete with a linear organic community park and plenty of biking opportunities. Cardiff-by-the-Sea thrives year-round and it’s not unusual to find people sunbathing on the beach in January.




Your Cardiff Art Tour You may find yourself asking, “is that an octopus on the sidewalk?”, when you see these stunning utility boxes! That’s right. An ordinary, perhaps often overlooked object, turned into a magnificent piece of art. Alright, you mi...

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Build a Balanced Plate with Gina Today is a beautiful Tuesday afternoon here in Cardiff-by-the-Sea. I’m writing to you from outside the Cardiff Library looking at the ocean and the dog walkers, while the coaster passes by and blows its horn. How lucky w...

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There are two ways to live. Eating to refuel your body and eating to enjoy your food. The end game is the same, keeping you alive, but the process is very different. If you’re looking to enjoy quality food with nothing short of a breath-taki...

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Annual Sponsors

Thank you to our annual sponsors for supporting us throughout the year. We couldn't do it without you!


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